Christmas is a busy time when you’re running a church. Or at least, it should be. If you want to get as many people involved as possible, you’ll need to act fast – getting your messages out to everyone in your community to make the most of the seasonal rise in interest. Here are a […]

Why Small Businesses Should Send Christmas Cards

We all hate writing them – but we still have to send them. Like it or not, Christmas cards are part of an inescapable ritual that’s ingrained in our annual celebrations. And it’s a tradition that’s not going away. So if you have to do it in your personal life, you might as well make […]


These days most schools have a website where due to changes to Ofsted regulations, they must house all of their important information (full guidelines can be found here). Does this mean that printed prospectuses and school brochures are any less important in today’s world? Certainly not. A well presented and informative printed prospectus offers a […]


It’s been 4 months since the new GDPR regulations rolled out, forcing thousands of digital marketing companies to rethink their outreaching strategies in order to comply with the stricter rules. However, one service that was left unaffected (for the most part) was direct mailing. In fact, The Mailing People – a direct mailing company based […]


Roller banners are the perfect tool for any business that needs marketing on the go. They’re easy to transport, durable and completely re-usable, making them a great asset to have as a part of your marketing toolkit for trade shows or exhibitions. They also make great permanent marketing displays for receptions or waiting rooms. Designing […]


Reel in the buyers with these 5 essential trade show tools The best small businesses know how to get noticed. They find the right market and they advertise well. But most important of all: they’re good at putting themselves out there and getting involved in real-world networks. Trade shows and exhibitions are one of the […]


It’s not easy getting noticed outside of the regular theatre-going crowd. And while you should never forget your hardcore audience, there’s plenty of opportunity to attract new customers and sell more tickets for your next show (without breaking your budget). We’ve put together a few quick tips to help you do just that – from […]


Whether you’re launching your own fashion brand, selling your designs to retailers and fashion buyers – Here are 5 top tips for designing a killer lookbook. When you’re in the fashion industry, image is everything. And nothing can affect your image more than the first impression you make. Whether you’re trying to captivate customers or […]


It’s not easy running a holiday park. Between seasonal fluctuations and unpredictable weather, it can be hard to keep up a level of trade that’s reliable and secure. That’s why it’s so important to put every effort into your promotion and marketing. Luckily, there are loads of different ways to start better promoting your holiday […]

    Here is the transcript from the infographic. Some say it is. But some have been saying that all the while research says otherwise. Since the 1980s researchers in psychology, computer science and library & information science have confirmed the advantages of paper over reading on screen. So what do recent consumer choices say? […]


First impressions tend to stick. That may be an irrational quirk of interpersonal relations, but it’s also an inescapable aspect of human psychology. And that means you need to do everything you can to get things right the first time round. If you’re starting to take your business overseas – or you’re trying to woo […]


When you’re running a coffee shop, competition can be fierce. If you’re not fighting for first place on the high street, you’re fighting to become the go-to coffee shop in your local community. And if you’re not ready to really fight for it, you can’t expect to keep your seats full all week long. You’re […]


Creating an order of service for a funeral is a lot more than just putting together an itinerary. It’s a chance to work together with your friends and family. Choosing the photos, messages and sentiments that symbolise the life of someone close to all of you, and deciding together the best way to present that […]


Becoming a successful entrepreneur does not happen by accident or overnight. Certain qualities will help you get to the top even if you a new in the business world or trying to sustain your successful business. Here are a few ideas on how to take your business to the top: 1. Focus on Quality Always […]


Social media and pay-per-click (PPC) advertising are popular choices for general marketing and promotional purposes, but they are not always the most effective options when catering to a specific niche. If you want to reach people with a special interest in your particular niche, you need to focus your efforts on building your reputation as […]

letterhead design

January is typically the month when many small business owners have a hard look at their branding and marketing materials and consider if they are in need of tweaking or a complete revamp. To help you we have written a series of articles to help you revitalise your brand. This, the first in the first […]


In the digitalized era, it’s not a surprise that there’s various ways to help a business expand, irrespective of their environment. SMEs around the UK have an abundance of resources to help them grow, getting up to date news, opinions and advice. It is a great way to stay ahead of market influences and spot […]


Content marketing has become the way of the world. Companies large and small are now focusing their efforts on creating engaging material from podcasts to video tutorials. Making valuable content that’s going to attract potential customers is a time consuming affair, but the benefits far outweigh the investment. Altered Buying Behavior The Internet has become […]